Weightless but packs a punch
Generations of thick, clogging and pasty sunscreen formulas have left many shying away from the most crucial skincare component of all.
That was the sentiment of those behind Eucerin’s new Sun Hydro Protect Ultra Light Fluid SPF 50+.
Weightless, yet packing a punch in skincare benefits, Eucerin’s latest SPF features advanced spectral technology for superior photoprotection against UVA and UVB rays with an ultra-light texture – no sticky residue here – immediately absorbed for moisturised, fresh feeling skin in a formula suitable for everyone. Speaking at the Eucerin Sun Safety launch, Amber Colbourn, Eucerin Training Manager said: “Suncream formulas continue to innovate and become more advanced, we are long free of the thick, sticky, ‘one type suits all’ suncreams. Eucerin provides unique sun protection solutions for each skin concern and format-preference meaning you can find one perfectly suited to your skin and formula needs. “Our latest innovation, the Eucerin Sun Hydro Protect Ultra-Light fluid SPF 50+ is perfect for those looking for a light, quick absorbing and hyperhydrating formula containing hyaluronic acid and natural moisturising factors.
This formula also is extremely effective in protecting against UVA and UVB rays and is suitable for all skin types.”
While everyone needs sun protection no matter our skin tone, age or geographic location, wearing our SPF daily is frequently the most neglected step in our skincare routines, Dr Jonathan Kentley, Dermatologist said.
“Research shows that only 31% of people wear sunscreen daily in Ireland, yet skin cancer is the most common type of cancer in Ireland – with around 13,000 cases diagnosed each year.
“It is essential to use sunscreen all year round, particularly between March and October, to protect your skin from the harmful effects of sun damage including skin cancer and photoageing.
“All skin types need to be protected and we recommend using a broad-spectrum UVA/UVB sun protection factor of 30+ for adults and always 50+ for children.” Eucerin is available in pharmacies nationwide.