Vibrant vibes

Not just a fragrance, but an attitude, a mood, a vibe.

That’s how Coty has described its new adidas Vibes collection which addresses the different occasions and needs of everyday life, from athletes during down time to fashion forward active lifestyle consumers, while acknowledging the influence of scents on human emotions.

Founded in Paris in 1904, Coty is one of the world’s largest beauty companies with a portfolio of iconic brands across fragrance, colour cosmetics, and skin and body care.

Inspired by the sport and cultural heritage of adidas, the new collection of six eau de parfums has been meticulously crafted.

Whether you are looking to power up, relax or escape, there is always a Vibe occasion to match, immersing consumers in a captivating and long-lasting olfactive journey.

For those looking to escape, they can select between the fragrances Full Recharge and Happy Feels. For relaxing, moments, the choice is between Chill Zone and Get Comfy.

For a power up moment, Energy Drive and Spark Up encourage you to keep pragmatic and down to earth.

To spotlight this new collection, Coty has partnered with three ambassadors, from chart-topping singer/songwriter Ava Max, to acclaimed gymnast Nia Dennis, and rising athlete Sasha Zhoya.

Stefano Curti, Chief Brands Officer for Consumer Beauty at Coty, said: “In our fast-paced lives, we often overlook the importance of being in the moment, to truly 'feel the vibe.' The adidas Vibes collection harnesses the transformative power of scent to help us reconnect with ourselves.

“Each fragrance fosters a positive influence on our mood and enhances our overall wellbeing. By merging cutting-edge fragrance formula with the 'zeitgeist', we at Coty keep innovating and pushing the boundaries in the world of fragrance.”

Designed with the planet in mind, the Vibes collection is made with a great portion of recycled packaging: the cap contains at least 96% of post-consumer recycled plastic and the bottle 25% of recycled glass. The formula is vegan. Committed to use upcycled alcohol from carbon emissions, which means CO2 that is recycled into alcohol instead of being released into the atmosphere.

The Vibes fragrances (from RRP €25) are available in 100ml, 50ml and 30ml.